The work below reflects a mix of hands-on design, art direction, and creative oversight within a fast-paced CPG environment. Depending on the project, I was either designing from concept through final production or guiding the creative direction to ensure each piece stayed on brand, upheld pre-press standards, and was delivered on time.

Across packaging, 360 campaigns, or single project updates, my role often shifted between designer, art director, and creative lead, while managing workflows with a focus on clarity, consistency, and execution.